Indian
retail sector is undergoing a sea change. According to the study conducted by
ICRIER, total retail business in India will grow at 13% from 322 billion $ in
2006-2007 to 590 billion $ in 2011-2012 and further to 1 trillion $ by
2016-2017.
Recent
phenomenal changes in single brand retail FDI policy and significant discussion
emanating towards allowing 100% FDI in multi brand retailing will be having a
game changing impact on the modern retail sector in India. AT Kearny has
ranked India at 5th position in its Global Retail Development Index
(GRDI). GRDI is unique because it does not just identify markets that are
bigger or richer but markets with bursting with hot opportunities.
As
per the Economist Intelligence unit though retail percentage contribution to
India’s GDP is around 40% but organized retail penetration in India is only 6%.
However the recent FDI policy changes are bringing along a sea change in the
retail landscape.
As
per the government regulation at least 50% of investment needs to be made for
the backend infrastructure. IKEA (single brand) brand to invest 1.5 billion
euros to open up 25 stores in India. It has decided to roll out 600 million
Euros to set up 10 stores in India. With the Indian government planning to open
up the sector for multi brand retail stores we can expect huge investment in
India from the global players like Wal-mart and Carrefour.
Under
the obligation to invest at least 50% investment in the backend infrastructure,
one can foresee huge investments by these multinational giants in setting up of
supply chains and related systems. Germany based Metro group has partnered with
SAP, Intel, Microsoft and IBM to implement RFID technology which will gradually
replace bar coding. Such technologies would percolate down to Metro stores in
India. There appears to be no reason why similar partnerships and investments
could not be expected by other international retailers in Indian market
Therefore
to summarize I observe that retail sector is going to be the next booming bet
for Indian economy. If the regulations permit we will notice multiple
multinational retail brands making great investments in their supply chains and
related IT systems. The question left to be answered is how ready are we to
exploit this opportunity?
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